Boostie Adds Atlas MedStaff Co-Founder Rich Smith to Advisory Board, Sets Redeployment Launch

Boostie added Rich Smith, co-founder and former chief marketing officer of Atlas MedStaff, to its advisory board and announced matching updates plus 1-click redeployment workflows, according to Prweb. The Boulder, Colorado company said the matching updates are available now and the redeployment workflows launch later this month.

Rich Smith's Healthcare Staffing Background

Smith brings 20 years of healthcare staffing experience to Boostie. He was recently named to the 2026 Healthcare Staffing 100, a Staffing Industry Analysts list recognizing leaders who advance healthcare workforce solutions.

Travis Arnold, chief executive and co-founder of Boostie, said Smith's experience fits the segment the company builds for. "Rich has spent two decades building in healthcare staffing, an extremely challenging segment to recruit for," Arnold said. "He knows what a thin candidate pipeline costs an agency. His guidance will sharpen how we build for the firms that depend on us."

Smith said staffing firms already hold the talent they need. "Staffing firms already sit on the talent they need, and most of them are still paying job boards to find more," he said. "Boostie is built around that problem. I'm glad to help shape where it goes next."

Matching Updates and One-Click Redeployment

Boostie's internal analysis found that 28% of jobs are miscategorized and that legacy systems cannot match those jobs correctly to existing talent. The company said its update identifies miscategorized jobs and automatically recategorizes them based on job context rather than only the category chosen at posting. Boostie also builds more complete matching profiles for candidates already in an agency's applicant tracking system.

The redeployment workflow turns on with one click, per the company. As a contractor nears the end of an assignment, it delivers relevant roles based on the current assignment and skills gained along the way, and recruiters for new roles see existing talent coming off assignment soon. Arnold said most agencies pay to rent candidates they have already met. "Redeployment and better matching put that existing talent to work first," he said.

Boostie's Funding and Bullhorn Ties

Boostie closed a $500,000 seed round led by Bullhorn Ventures in November 2025, according to akta.pro company records. The same records list a pre-seed round in May 2023 and two funding rounds on record. Boostie integrates natively with the Bullhorn applicant tracking system, and its Boostie Advisory arm works with Bullhorn Automation, formerly Herefish, on workflow optimization and automation consulting.

Leadership Moves Elsewhere in Workforce Management

Mahanadi Coalfields Limited appointed Rekha Pandey as Director (Human Resources) on October 31, 2026, Hrtoday reported. Pandey brought 32 years of HR experience in the coal mining sector and previously served as General Manager (HR/CSR) at Coal India's corporate office.

Worksmith appointed Sonu Panda as Chief Revenue Officer on October 28, 2026, Prweb reported. Panda previously led sales at Callidus Software and Prescriptive Data, and Workforce revenue more than doubled since the 2025 acquisition.