Boardroom Elevates CMO Sarah Flynn to President, Adding Oversight of Kevin Durant's 35V

Sarah Flynn has been named president of Boardroom, the sports media and entertainment company co-founded by Kevin Durant and Rich Kleiman, after five-and-a-half years as its chief marketing officer. The Hollywood Reporter first reported the promotion.

Flynn's Expanded Role at Boardroom

Flynn helped launch Boardroom with Durant and Kleiman and served as CMO for the past five-and-a-half years. In the new role, she will oversee business strategy, marketing, partnerships, experiential and content operations for Boardroom, as well as 35V, Durant's family office, which makes investments in startups and supports his personal brand and family foundation.

As CMO, Flynn struck strategic brand partnerships with Fanatics, Yahoo! Sports and CNBC, among others, and built Boardroom's events slate including the inaugural Baha Mar Leadership Summit in September 2026 and the annual CNBC x Boardroom Game Plan Summit. She has also overseen the production of experiences surrounding NBA All-Star, WNBA All-Star, Super Bowl and the US Open. Flynn launched Boardroom's Members Club in June 2025 and its quarterly print magazine with Condé Nast in April 2026.

Earlier in her career, Flynn worked on Boardroom's early marketing and content strategy, which included producing credits on the Academy Award-winning Two Distant Strangers (Netflix), the scripted series Swagger (Apple TV+) and Emmy-nominated documentary NYC Point Gods (Showtime). She is an executive producer on the forthcoming Kevin Durant documentary series with Netflix. Prior to Boardroom and 35V, Flynn served as senior director of sports marketing at Roc Nation, where she helped launch Roc Nation Sports.

"When I joined 35V in 2017, Rich, Kevin and I knew we wanted to build in the media space but that we wanted to take the time to make sure we did it right," Flynn said. "That's paid off in so many ways as we look at what Boardroom has become and the incredible network that we have built."

Kleiman said Flynn's impact "has always extended well beyond marketing across every area of our business," and called elevating her to president "a natural next step as we continue to grow Boardroom."

Boardroom's Recent Leadership and Deals

According to akta.pro company records, Boardroom signed an exclusive distribution and ad-sales agreement with Amazon-owned Wondery in June 2026, granting Amazon distribution rights across Prime Video, Amazon Music and Fire TV Channels for all Boardroom podcasts and digital series. The same records list Kleiman's June 2026 appointment to the board of mental health nonprofit Project Healthy Minds as a leadership change.

Earlier Boardroom Moves in 2026

In June 2026, CNBC reported that CNBC and Boardroom announced the fourth annual Game Plan Summit, scheduled for July 16 in New York City at Fanatics Fest. The Hollywood Reporter reported in June 2026 that Kleiman, CEO of Boardroom and 35V, would join the board of Project Healthy Minds. Yahoo reported in June 2026 that Boardroom reached an exclusive distribution agreement with Amazon-owned podcast network Wondery.

Durant Series in Production

Flynn is an executive producer on the forthcoming Kevin Durant documentary series with Netflix, a project Boardroom's announcement describes on its website.