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Teleflora Partners With Lionsgate on Hunger Games Floral Installation and Bouquets

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Key takeaways

  • Teleflora's floral installation at Westfield Century City runs through November 22, 2026, ahead of the film's November 20 release.
  • The Let Hope Bloom collection includes five bouquets priced from $49.99 to $119.99, available through December 31, 2026.
  • Teleflora will host an Instagram sweepstakes offering merchandise and two $100 gift codes.

Teleflora partnered with Lionsgate to celebrate The Hunger Games: Sunrise on the Reaping with a floral installation at Westfield Century City in Los Angeles and a "Let Hope Bloom" bouquet collection, the companies announced on November 11, 2026, according to GlobeNewswire. The film releases in theaters on November 20, 2026.

Teleflora's Hunger Games Installation and Bouquets

The installation is on display now through November 22, 2026, steps from AMC Theatres at Westfield Century City. It is part of The Hunger Games: Sunrise on the Reaping Cornucopia Immersive Experience hosted by Lionsgate, which celebrates the film ahead of its theatrical release. Teleflora designed the display as an immersive photo opportunity with vibrant colors and dramatic floral designs.

"Flowers have a unique ability to tell stories, evoke emotion and create lasting memories," said John Ludwig, vice president of marketing and e-commerce at Teleflora. "Through this collaboration, we're bringing that belief to life in a bold, unexpected way, inviting fans to experience a new era of The Hunger Games through the creativity and artistry of flowers."

The "Let Hope Bloom" collection is available now through December 31, 2026. Each arrangement is handcrafted and delivered by a local florist and comes in a keepsake container. The Floral Spring Iris Bouquet starts at $89.99, the Serene Reflections Bouquet is $119.99, the Colors Of The Rainbow Bouquet starts at $104.99, the Basket Of Joy is $49.99 and the Cherished Memories Bouquet is $109.99.

Teleflora will also host a sweepstakes offering one fan The Hunger Games: Sunrise on the Reaping merchandise and two $100 Teleflora gift codes for the collection. Fans enter on Instagram by following @teleflora and @thehungergames, liking the post and commenting on what they are most excited about for the film.

Lionsgate acquired U.S. and U.K. rights to the period drama "Rise of the Raven," a 10-part series based on Mór Bán's novels, Yahoo reported on November 10, 2026.

Teleflora's Delivery and Gifting Business

Teleflora introduced a Corporate Gifting program and dedicated enterprise sales channel in 2024, addressing employee recognition, client gifts and corporate events, according to akta.pro company records. The same records show a 2024 launch of same-day flower delivery for orders placed before 2:00 PM on weekdays and 12:00 PM on weekends, and a 2024 launch of Floral Subscriptions that moved part of the catalog to recurring revenue. Teleflora has connected customers with florists for over 81 years and lists more than 10,000 member florists in the U.S. and Canada, with 20,000+ affiliated florists internationally.

The Hunger Games Release Schedule

The Hunger Games: Sunrise on the Reaping opens in theaters on November 20, 2026. The film is directed by Francis Lawrence and stars Joseph Zada as Haymitch Abernathy, Mckenna Grace as Maysilee Donner and Ralph Fiennes as President Snow.

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Sources

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