Leadership
WireCo Appoints Damiano Violi as COO for Europe and Rest of World, Reporting to CEO Keith White
By News Desk ·
Key takeaways
- Damiano Violi joined WireCo as Chief Operating Officer for Europe and Rest of World on November 2, 2026.
- Violi reports to CEO Keith White and will relocate to Porto, Portugal, in the coming months.
- Violi's career includes operational improvement work at CNH and Yanmar and strategy and operations roles at Honeywell and Eaton.
Damiano Violi joined WireCo as Chief Operating Officer for Europe and Rest of World on November 2, 2026, reporting to Chief Executive Officer Keith White. EIN Presswire announced the appointment. Violi takes responsibility for the wire and synthetic rope manufacturer's business across the region.
Violi's Mandate Across Europe and Rest of World
Violi's responsibilities span the region's entire supply chain, with a focus on strengthening competitiveness through higher service levels and improved cost productivity. The WireCo Business System will support improvements in capacity utilization and operational execution across the supply chain.
His career spans engineering, operational improvement and business leadership across multinational industrial organizations. He has led operational improvement initiatives at CNH and Yanmar and held strategy and operations leadership roles at Honeywell and Eaton. Most recently, he led a business unit at fire truck manufacturer Magirus.
White said Violi "understands the practical demands of running complex industrial businesses" and brings experience translating operational priorities into improvements on the manufacturing floor. White will continue to serve as interim Europe President while Violi completes his onboarding.
Originally from Italy, Violi has spent the past several years working in Germany and holds an engineering degree from the University of Bologna. He speaks Italian, English, French and German and will relocate to Porto, Portugal, in the coming months.
"My first priority will be to understand our operations and the opportunities our teams see for improvement," Violi said. He said he looks forward to working with colleagues across Europe and ROW to share best practices across sites.
WireCo's Global Rope Business
WireCo is a private U.S.-based industrial manufacturer of steel wire rope, synthetic rope and engineered lifting products, sold under the CASAR and OLIVEIRA sub-brands to construction, mining, marine, offshore, oil & gas and industrial customers globally, according to akta.pro company records. The company is headquartered in Leawood, Kansas, and its headcount range is 1001-5000.
Company records estimate WireCo's revenue at $250 million-$500 million and its valuation at $500 million-$1 billion. The records describe WireCo as a global supplier of wire and synthetic rope solutions exhibiting at international trade shows.
Violi's Relocation to Porto
WireCo said Violi will relocate to Porto, Portugal, in the coming months. White will continue as interim Europe President until Violi completes his onboarding.