Firmable Breaks Into G2's Global Top Five for Sales Intelligence Momentum

Firmable climbed from #8 to #4 on G2's global Momentum Grid for Sales Intelligence in the Fall 2026 reports, the company said in a PR Newswire APAC announcement on October 28, 2026. Firmable is an AI-native B2B sales platform founded in 2023 and headquartered in Melbourne, serving sales teams across Australia, New Zealand, Southeast Asia and North America.

Firmable's 17 Badges in G2's Fall 2026 Reports

Firmable earned 17 badges in G2's Fall 2026 reports and improved its ranking in 28 of the 32 reports it featured in last season, holding its position in the other four. The results span regional, segment and global reports in both the Sales Intelligence and Lead Intelligence categories, based on verified customer reviews alongside G2's measures of market presence and growth.

Firmable rose from #2 to #1 on G2's Small-Business Australia Regional Grid for Sales Intelligence and from #3 to #1 on the Small-Business ANZ Regional Grid. It held #1 overall in both Australia and ANZ for Lead Intelligence. In Asia-Pacific, Firmable climbed from #13 to #10 on the Small-Business Regional Grid for Sales Intelligence and from #14 to #9 on the matching Lead Intelligence grid, and debuted at #13 on the Mid-Market Asia Pacific Regional Grid for Sales Intelligence.

"G2 rankings come straight from customers, and that's why these results matter to us," said Leigh Jasper, co-founder and co-CEO of Firmable. "Customers are telling the market three things: Firmable is easy to work with, fast to roll out, and it delivers results."

G2 describes itself as a software marketplace used by more than 90 million people annually to make software decisions based on peer reviews.

Firmable's Funding and Customer Base

According to akta.pro company records, Firmable closed a $14 million Series A in March 2026 led by Airtree Ventures, roughly doubling its post-money valuation to approximately $100 million. The same records list total funding of $23 million and more than 1,000 customers, including CBRE, Monday.com, Canon, Oracle, American Express, DHL and Intercom.

Tech Intelligence and MCP Launches Before the Rankings

Firmable launched Tech Intelligence in October 2026, an add-on that detects 75,317 technologies across 19 million businesses, PR Newswire reported. In July 2026, Firmable launched its Model Context Protocol server, giving revenue teams access to verified company and contact data through AI tools including Claude, ChatGPT, Cursor and Codex, PR Newswire APAC reported. In May 2026, Firmable confirmed the recovery of approximately 15,000 Australian accounting firm decision-makers from a global B2B data provider, PR Newswire APAC reported.

Firmable's North America Expansion

The G2 results arrive as Firmable expands across the US and Canada, following its $14 million Series A in March and the launch of the Firmable MCP in July. The company launched Tech Intelligence earlier in October. Firmable's website describes the platform as an AI sales teammate for revenue teams.