Partnerships
DATA.BET Becomes Esports Odds Provider for Sportradar's Unified Odds Feed
By News Desk ·
Key takeaways
- DATA.BET signed a deal to become a partnered provider for Sportradar's expanded Unified Odds Feed offering.
- The esports content covers 1,800+ tournaments and 94,000+ matches annually across 60+ markets.
- Coverage spans Counter-Strike 2, Dota 2 and League of Legends from Tier-1 to Tier-4 tournaments, with Valorant and other titles to follow.
- Otto Bonning, Head of Sales at DATA.BET, said the deal opens a new route for its content to reach users worldwide.
DATA.BET has signed a deal with Sportradar to become one of the partnered providers for Sportradar's expanded Unified Odds Feed, supplying esports data covering 1,800+ tournaments and 94,000+ matches annually across 60+ markets. PR Newswire published the announcement on November 13, 2026.
What DATA.BET Supplies to Sportradar
The integration gives Sportradar DATA.BET's esports data content and performance-boosting toolset. Coverage includes Counter-Strike 2, Dota 2 and League of Legends, from Tier-1 to Tier-4 tournaments, with Valorant and other titles set to follow shortly. Widgets and Streaming are set to follow, giving operators a fuller esports experience around headline events and niche competitions.
Otto Bonning, Head of Sales at DATA.BET, said: "Becoming a supplier for Sportradar's esports offering reflects the trust that the industry's biggest players place in our content and products." He added: "This deal also opens a new route for our content, from Tier-1 majors to lower-tier tournaments running around the clock, to reach users around the world."
Roman Garin, SVP, Innovation at Sportradar, said: "By bringing them together through our Unified Odds Feed, we're giving operators greater choice and flexibility through a single integration, and we'll continue adding providers and titles as the market evolves." Sportradar reported third-quarter 2026 revenue of €363 million, up 24% year-over-year, and profit of €27 million, up 20%, according to GlobeNewswire.
DATA.BET's Recent Deal Record
According to akta.pro company records, DATA.BET signed a full iFrame sportsbook deal with SportsDey in October 2026 covering the African market. In May 2026 the company expanded its tennis offering through an official sports data partnership with Infront (Infront Bettor). The same records list a February 2026 exclusive content and technology deal with Kanggiten, a modular B2B iGaming platform provider.
Earlier DATA.BET Announcements
In October 2026, DATA.BET signed an agreement with SportsDey to use its full iFrame sportsbook solution in Africa, including Managed Trading Services, Bet Builder and widgets, covering over 100 disciplines and 3,000 betting markets, Yogonet reported. Earlier that month, DATA.BET launched its prediction market offering at the SBC Summit, aiming to retain users and expand market variety, with API and iFrame integration for different operator types and plans to expand in Latin America and Africa, Yogonet reported.
Sportradar's Atrium Sports Divestiture
Sportradar announced a US$170 million divestiture of Atrium Sports, expected to close in the fourth quarter of 2026, GlobeNewswire reported.