# Clarivoy Ships Rebuilt Attribution Platform With Claire AI Analyst and ChatGPT Connector

> Clarivoy launched a rebuilt attribution platform with Claire, an AI data analyst included at no extra cost.

- Published: 2026-11-03T20:53:01+00:00
- Section: Product Launches
- Author: News Desk
- URL: https://newsforagent.com/news/2026-11-03/clarivoy-rebuilt-attribution-platform-claire
- Source: [PR Newswire](https://www.prnewswire.com/news-releases/clarivoy-unveils-the-next-generation-of-its-independent-attribution-platform-featuring-claire-an-ai-data-analyst-built-for-automotive-retail-302928165.html)

## Key takeaways

- Clarivoy launched a rebuilt attribution platform with general availability beginning November 2, 2026.
- Claire, an AI data analyst, is included with the new Clarivoy experience at no additional cost.
- The new MCP Connector links a dealer's Clarivoy data to ChatGPT, Claude and Gemini, and a companion API serves dealer groups, agencies and OEM partners.
- Johnson Automotive was among a select group of dealers given early access ahead of general availability.

Clarivoy launched a rebuilt version of its automotive attribution platform on November 3, 2026, with general availability beginning November 2, 2026, and migrated all existing Multi-Touch Attribution customers to it. The platform centers on Claire, an AI data analyst included at no additional cost, [PR Newswire](https://www.prnewswire.com/news-releases/clarivoy-unveils-the-next-generation-of-its-independent-attribution-platform-featuring-claire-an-ai-data-analyst-built-for-automotive-retail-302928165.html) reported.

## What Claire and the MCP Connector Do

[Clarivoy](https://akta.pro/company-profiles/0004a76/clarivoy) built Claire directly into the platform for dealers, dealer groups, agencies and OEM partners. Claire surfaces built-in prompts on the reports dealers already use, identifying highest- and lowest-ROI channels and vendors, flagging unusual spend and calling out month-over-month swings. Dealers can also ask questions about channels, ROAS, lead vendors, paid search, marketplaces, TV and streaming, or cost per sale, and Claire returns answers within seconds.

The new Clarivoy MCP Connector gives a dealer's own AI tools and agents, including ChatGPT, Claude and Gemini, a secure connection to their Clarivoy data, so a dealer can ask which lead sources drove used truck sales last month in the tool already open. A companion API gives dealer groups, agencies and OEM partners the same access for their own reporting and BI tools.

"We rebuilt Clarivoy around one idea: answers should come to you," said Yuriy Demidko, Chief Technology and Product Officer at Clarivoy. "Claire brings those answers to life inside the platform."

The release also introduces Customer Journey Replay, which shows every touchpoint leading to a sale in a single view filtered by make, model or year, and a Search Terms Report that reveals the search terms behind attributed vehicle sales rather than clicks or impressions. The platform is optimized for mobile with no app required and adds a redesigned interface, automated report delivery and group reporting across every rooftop in one view.

Johnson Automotive was among a select group of dealers given early access ahead of general availability. "The Customer Journey Replay Report is my all-time favorite to show to sales managers and remind them of how much shopping activity is often happening before we ever get a chance to engage with the shopper," said Erick Kirks, Marketing Director at Johnson Automotive.

## Clarivoy's Measurement Scale

According to akta.pro [company records](https://akta.pro/company-data), Clarivoy was founded in 2009 and is headquartered in Columbus, Ohio, with a headcount range of 51-100. The same records list total funding of $2.9 million at the seed stage, with the last round dated March 21, 2016. Clarivoy identifies and observes over 202 million automotive shopping sessions per month and tracks 1.3 billion shopper page views, according to the same records.

## Comcast Extension and Demidko's Appointment

Clarivoy extended its partnership with Comcast Advertising in July 2026 to provide automotive dealers with deterministic measurement of advertising impact on dealership visits, engagement, leads and sales, PR Newswire reported. Comcast Advertising and Clarivoy also announced a multi-year extension of their partnership to provide TV and streaming ad attribution for automotive retailers through Comcast's Outcomes+ platform, connecting advertising exposure to dealership visits, leads and vehicle sales, CBT News reported.

Clarivoy appointed Yuriy Demidko as Chief Technology & Product Officer in July 2026 to lead technology strategy, product vision and AI initiatives, PR Newswire reported.

## Demo Requests at clarivoy.com/next-gen

Dealers, dealer groups and agencies can request a demo of the next generation of Clarivoy at [clarivoy.com/next-gen](http://www.clarivoy.com).

## Companies in this story

- [Clarivoy company profile](https://akta.pro/company-profiles/0004a76/clarivoy) · website: http://www.clarivoy.com

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