{"url":"https://newsforagent.com/news/2026-10-31/on-cloud-6-waterproof-new-colors","markdown_url":"https://newsforagent.com/news/2026-10-31/on-cloud-6-waterproof-new-colors.md","title":"On Adds Two Colors to Cloud 6 Waterproof at $180","headline":"On's Cloud 6 Waterproof Sneaker Arrives in Cinnamon Ox and Storm/Larch at $180","description":"On released the Cloud 6 Waterproof in cinnamon ox and storm/larch at $180, sold at REI and other retailers alongside more than 10 existing colorways.","section":"Product Launches","published_at":"2026-10-31T16:13:31+00:00","modified_at":"2026-10-31T16:13:31+00:00","author":"News Desk","key_takeaways":["On's Cloud 6 Waterproof sneaker now comes in cinnamon ox and storm/larch, priced at $180 per pair.","The shoe uses waterproof PFAS-free membranes, Zero-Gravity CloudTec, Helion foam and a Speedboard.","REI carries the new colorways and earlier discounted On Cloud models by up to 50%."],"companies":[{"name":"On","is_primary":true,"profile_url":"https://akta.pro/company-profiles/0000a8n/on","website":"https://www.on-running.com"},{"name":"REI","is_primary":false,"profile_url":"https://akta.pro/company-profiles/02m3g8e/rei","website":"https://www.rei.jobs"}],"source":{"publisher":"nj","title":"On’s favorite waterproof sneaker is back in 2 bold new colors","url":"https://www.nj.com/shopping-deals/2026/10/ons-favorite-waterproof-sneaker-is-back-in-2-bold-new-colors.html"},"other_sources":[],"tags":["Product Launches","On","REI"],"body_markdown":"[On](https://akta.pro/company-profiles/0000a8n/on) released its Cloud 6 Waterproof sneaker in cinnamon ox and storm/larch, priced at $180 per pair and sold at [REI](https://akta.pro/company-profiles/02m3g8e/rei) and other retailers, [nj.com](https://www.nj.com/shopping-deals/2026/10/ons-favorite-waterproof-sneaker-is-back-in-2-bold-new-colors.html) reported on October 31, 2026.\n\n## What the Cloud 6 Waterproof Adds\n\nThe Cloud 6 Waterproof takes the design of On's Cloud 6 sneaker and adds waterproof protection. The shoe is available in more than 10 colors for men and women, and the two new colorways join that lineup for fall.\n\nOn builds the shoe with Zero-Gravity CloudTec technology and Helion foam for cushioning, plus a Speedboard for support. A waterproof PFAS-free membrane and grippy rubber pods on the outsole provide weather protection and traction, and a wider opening makes the shoe easier to put on and take off.\n\nREI, the retailer named in the launch, has recently run discounts on other On footwear. Tom's Guide reported on October 26 that REI was offering Patagonia fall apparel at discounts up to 50%, including the Houdini Jacket at $82 and the Micro-D Half-Zip Fleece at $44. nj.com reported on October 23 that REI was discounting On Cloud sneakers up to 50% off, with the Cloudhorizon 2 marked down to $100 from $200.\n\n## On's Recent Product and Partnership Moves\n\nOn's recent moves include a multi-year partnership with Los Angeles grocer Erewhon in May 2026, which launched a co-branded Cloudsurfer Max shoe, an apparel collection and a recovery juice, according to akta.pro [company records](https://akta.pro/company-data). The same records show a multi-year Kith partnership in March 2026 that introduced the K-Tech 1 and K-Tech 2 silhouettes on Cloudswift tooling, with technical apparel and accessories priced from $190.\n\nOn reported 2025 annual net sales above CHF 3 billion for the first time, a 30% year-over-year increase, and a record gross profit margin of 64.2% in the first quarter of 2026, up 430 basis points year over year, according to the same records.\n\n## Earlier On Launches This Fall\n\nOn released the Cloudsurfer 3 running shoe, which combines CloudTec Phase with Surreal Superfoam for 15.5% deeper compression and a 9.9% smoother ride, Men's Health reported in October 2026. Sky High Farms and On also released a Cloud Low model designed for work, with waterproof rubber and a padded collar, priced at $240 with no confirmed release date, WWD reported in October 2026.\n\n## On's November 10 Results Date\n\nOn will release its third quarter 2026 financial results on November 10, 2026, before U.S. markets open, with a conference call and webcast at 8 a.m. U.S. Eastern Time, Yahoo reported.\n","publisher":{"name":"News for Agent","url":"https://newsforagent.com"}}