Elastic Becomes Audi Revolut F1 Team's Official Search and Observability Supplier From 2027

Elastic announced a multi-year partnership with the Audi Revolut F1 Team, becoming Official Race Partner for the 2026 United States Grand Prix and Official Search and Observability Supplier from 2027, Business Wire reported. The agreement builds on the team's existing use of Elastic technology in its engineering software operations.

How the Audi Revolut F1 Team Uses Elastic

The Audi Revolut F1 Team already uses Elastic as the foundation of its central software logging platform. Logstash collects and processes application logs, Elasticsearch makes those logs searchable, and Kibana provides dashboards and analysis, helping engineers investigate software issues across connected applications. The team also uses Elastic on trackside to investigate logs from wheel-set management software.

Elastic chief executive officer Ash Kulkarni said: "The motorsport environment may be extreme, but the challenge is familiar to us. When critical operations depend on complex, distributed data, teams need to find what matters, understand what's happening, and act fast."

Stefano Battiston, chief commercial and brand officer at the Audi Revolut F1 Team, said: "We are proud to welcome Elastic for the first time into the fast-moving world of Formula 1. Data is of utmost importance in our sport, and Elastic is a brand that understands this and will help us to excel under pressure."

The partnership will be activated at the 2026 United States Grand Prix in Austin, Texas, October 23-25, with Elastic branding on the Audi R26 halo and headrest. The team is the official factory team of Audi, entering the FIA Formula 1 World Championship for the first time in 2026, with the power unit developed in Neuburg, Germany, the chassis engineered in Hinwil, Switzerland, and a technology centre in Bicester, United Kingdom.

Elastic's AI Automation Push

According to akta.pro company records, Elastic announced an agreement in June 2026 to acquire DeductiveAI for up to $85 million to embed AI-driven debugging and autonomous incident resolution into its observability stack. The same records show a June 2026 organizational restructuring that reduced headcount by approximately 7% and saw Chief Product Officer Ken Exner depart, reorienting the business around AI automation. Elastic reported FY2026 revenue of $1.739 billion, up 17% year-over-year, and guided to $1.985-2.000 billion for FY2027.

Earlier Elastic Product Launches

Elastic announced the private preview of nightshift AI SRE in October 2026, an AI agent built into Elastic Observability that investigates operational issues with full-stack context, Stock Titan reported. The company also introduced AlertZero in October 2026, a team of AI agents built into Elastic Security to automate security operations, triaging, hunting and investigating alerts with customizable autonomy, according to Stock Titan. In October 2026, QBS Software Africa announced a partnership with Elastic to add its security platform to its portfolio for South African and African partners, ITWeb reported.

What Comes Next for Elastic and Audi

Elastic's role as Official Search and Observability Supplier begins with the 2027 season, following the October 23-25, 2026 activation at the United States Grand Prix in Austin.