Johnsons Coaches Becomes Official Sponsor of Birmingham Moseley Rugby Club

Johnsons Coaches has become an official sponsor of Birmingham Moseley Rugby Club, providing discounted coach travel to schools working with the club's Foundation. The Henley-in-Arden coach company announced the partnership on October 18, 2026, according to EIN Presswire. The agreement covers support for players, supporters, local schools and community organisations across Birmingham.

Johnsons Coaches and Birmingham Moseley Rugby Club Partnership

The partnership forms part of Johnsons Coaches' wider commitment to increasing its engagement across Birmingham, following the opening of its new depot in Smethwick in September. The business is looking to build relationships with local clubs, schools and organisations and use its transport expertise to make sport, events and other opportunities more accessible.

A key focus will be supporting the work undertaken by Birmingham Moseley Rugby Club and its Foundation within local schools and communities. Through the agreement, Johnsons will provide discounted coach travel to schools working with the club through its Foundation. The initiative will help schools access more affordable transport, giving more young people the opportunity to attend rugby fixtures, take part in competitive matches and become involved in sport across Birmingham. The partnership will also explore opportunities to support players and supporters with their transport requirements, while encouraging greater participation and engagement with the club.

Tony Simmons, commercial director at Johnsons Coaches, said: "We're delighted to be partnering with Birmingham Moseley Rugby Club. For us, this is about much more than sponsorship; it's about becoming more involved in the communities we serve and looking at practical ways we can make a positive difference."

Simmons added: "Transport can be a significant cost for schools, clubs and community groups, so we want to use our experience and resources to help make opportunities more accessible."

Emma Wilkinson, chief executive of Birmingham Moseley Rugby Club, said: "Johnsons are a perfect partner for us because we share the same commitment to our local community."

Wilkinson said the club is a grassroots club at heart, giving children the chance to play sport through the Moseley Community Foundation's work in over 50 local schools and at its Sporting Village, now home to football, padel, beach volleyball, boxing and a gym. "Helping more young people get to games and get involved is exactly where Johnsons can make a real difference, and we're excited about what we can achieve together," she said.

Birmingham Moseley Rugby Club Foundation School Travel

Johnsons Coaches opened its Smethwick depot in September 2026. The club's Sporting Village hosts football, padel, beach volleyball, boxing and a gym, with more to come, according to Wilkinson. The Moseley Community Foundation works in over 50 local schools.