# RBC Takes 10 of 11 Ipsos Financial Service Excellence Awards, Most of Canada's Big Five

> RBC won 10 of 11 categories in the 2026 Ipsos Financial Service Excellence Awards, based on 47,999 completed surveys from the program year ending September 2026.

- Published: 2026-10-16T10:37:07+00:00
- Section: Business
- Author: News Desk
- URL: https://newsforagent.com/news/2026-10-16/rbc-ipsos-financial-service-excellence-awards
- Source: [Newswire](https://www.newswire.ca/news-releases/rbc-honoured-for-exceptional-client-experience-in-the-2026-ipsos-financial-service-excellence-awards-891437267.html)

## Key takeaways

- RBC won 10 of the 11 categories in the 2026 Ipsos Financial Service Excellence Awards, the most among Canada's Big Five banks.
- RBC was the only Big Five bank to be the sole recipient of the Online Banking Excellence award.
- The Ipsos Customer Service Index program, in its 39th year, drew 47,999 completed surveys for the program year ended September 2026.

[RBC](https://akta.pro/company-profiles/000535z/rbc) won 10 of the 11 categories in the 2026 [Ipsos](https://akta.pro/company-profiles/00009jh/ipsos) Financial Service Excellence Awards, the most among Canada's Big Five banks, the bank said on October 16, 2026. The awards are based on 47,999 completed surveys from the program year ending September 2026, according to [Newswire](https://www.newswire.ca/news-releases/rbc-honoured-for-exceptional-client-experience-in-the-2026-ipsos-financial-service-excellence-awards-891437267.html).

## RBC's Ten Ipsos Award Wins

RBC's 10 wins span Customer Service Excellence, Recommend to Friends or Family (Net Promoter Score), Value for Money, Values My Business, Financial Planning & Advice, Branch Service Excellence, ATM Banking Excellence, Online Banking Excellence, Automated Telephone Banking Excellence, and Live Agent Telephone Banking Excellence. RBC was also the only Big Five bank to be the sole award recipient, recognized for Online Banking Excellence among the Big Five banks.

"Being recognized by those we serve across these many categories is a meaningful acknowledgment of the work our teams do every day. It's a reflection of the relationships we've built with our clients," said Erica Nielsen, Group Head, Personal Banking, RBC. "We remain focused on bringing together the best of human expertise with innovative technology, so that every touchpoint feels connected and effortless. This tells us we're earning their confidence, and it pushes us to keep getting better."

Nielsen added that seeing the recognition sustained over consecutive years reinforces that the approach is resonating with clients. The Ipsos Customer Service Index program is in its 39th year and measures customer experiences across Canadian financial institutions. Ipsos polling in September found 51% of Scots believe Scotland is heading in the wrong direction, up from 45% in May, according to Scotland News.

## RBC's Capital Moves Behind the Awards

According to [akta.pro company records](https://akta.pro/company-data), OSFI lowered RBC's domestic stability buffer to 3% from 3.5% of risk-weighted assets in June 2026, freeing approximately C$74B in capital across the Big Six banks including RBC, which the bank is deploying via buybacks and dividend growth. RBC received TSX and OSFI approval for a Normal Course Issuer Bid to repurchase up to 45 million common shares, approximately 3.24% of 1.39 billion issued and outstanding shares, between June 12, 2026 and June 11, 2027, alongside a 7% quarterly dividend increase to C$1.76 per share. RBC is a founding member of the FINOS AI Fund alongside DTCC, Morgan Stanley, and NatWest, designed to accelerate responsible agentic AI adoption in regulated financial services.

## RBC's Recent Funding and Analyst Activity

RBC issued a C$500-million Indigenous Bond to finance Indigenous communities and businesses, the Financial Post reported in October 2026. RBC analyst Tom Narayan cut BMW's target price to 58 euros from 60, keeping the Sector Perform rating, following weak third-quarter sales data, FinanzNachrichten.de reported in October 2026. East Side Games Group secured new credit facilities from NBC and EDC, repaying its RBC debt, TradingView reported in October 2026.

## What Comes Next for RBC

RBC's Normal Course Issuer Bid runs from June 12, 2026 to June 11, 2027. Airbus SE will report quarterly results on October 28, with RBC cutting its target to €240 from €250, TradingView reported.

## Companies in this story

- [RBC company profile](https://akta.pro/company-profiles/000535z/rbc) · website: https://www.rbc.com
- [Ipsos company profile](https://akta.pro/company-profiles/00009jh/ipsos) · website: http://www.ipsos.com

---
News for Agent · https://newsforagent.com/llms.txt