OutKick Posts 12.2 Million Average Monthly Visitors in Q3 2026, Up 149% Year Over Year

OutKick closed the third quarter of 2026 with 12.2 million average monthly desktop and mobile unique visitors, up 40% from the prior quarter and 149% from the prior year quarter, the platform said on October 16, 2026. PR Newswire carried the announcement.

OutKick's Q3 2026 Audience Numbers

OutKick also recorded 190 million total multiplatform views in the quarter, up 56% versus the prior quarter and 187% versus the prior year quarter, and 201 million total multiplatform minutes, up 29% versus the prior quarter and 196% versus the prior year quarter, according to Comscore. In September 2026 alone, the platform delivered 12.8 million total desktop and mobile unique visitors, up 188% versus the prior year, 64 million multiplatform views, up 192%, and 62 million total multiplatform minutes, up 213%.

On Facebook, X and Instagram, OutKick saw over 3 million social actions in the quarter, up 58% versus the prior quarter, and over 27.3 million total video views on Facebook, X and YouTube, up 22% versus the prior quarter, according to Comscore Social.

Gary Schreier, OutKick's senior vice president and managing editor, said, "OutKick's quarterly numbers reflect the platform's continued growth and influence across sports and culture." Schreier said the platform broke sports industry news involving ESPN, drove the conversation around Sophie Cunningham, and delivered on-the-ground coverage for college football and the NFL during the quarter.

OutKick is a Fox Corporation-owned digital sports, culture and opinion platform producing podcasts, newsletters and editorial content, founded in 2011 and headquartered in Los Angeles.

OutKick's Fox News Digital Integration

OutKick was integrated as a vertical within FOX News Digital in June 2026, expanding distribution through the FoxNews.com homepage and Fox News app, according to akta.pro company records. The same records list a May 2026 scale indicator of 21 million unique devices, 164 million page views representing 127% growth versus the prior month, and 11.8 million total unique visitors, up 207% versus April 2026. Founder Clay Travis departed OutKick in June 2026 to sign a new contributor deal with FOX News Media while continuing to host his show on FS1.

OutKick's Quarter of Signings and Launches

OutKick recorded its highest month of all time in August 2026, with 13 million unique visitors, 71 million multiplatform views and 72 million minutes, and refreshed its branding as the official sports brand of FOX News Digital, PR Newswire reported in September 2026. The platform signed Matt Calkins, former Seattle Times sports columnist, as a columnist covering sports and culture, PR Newswire reported on September 16, 2026. Craig Carton joined OutKick to host "The Craig Carton Show," which launched on September 8, 2026, coinciding with the platform's integration as the official sports brand of FOX News Digital, Aijourn reported on August 18, 2026.

What Comes Next for OutKick

OutKick announced the signing of Matt Calkins in September 2026, and he joined the platform to cover sports and culture. The platform's first original animated series, "Sports Talk with Cal McCallister," was introduced on September 15, 2026, Fox News reported.