Multitude Media Promotes Gem Pinkney to Managing Director in Senior Team Restructure

Multitude Media has promoted Gem Pinkney, formerly Director of TV, to the newly created role of managing director, the agency told Yahoo. The agency, which represents Danny Dyer, Lolly Adefope and Shazad Latif for PR, also plans a push into live entertainment, with hires incoming over the next few months.

Pinkney Takes New Managing Director Role

Pinkney moves from Director of TV into the managing director post, a role Multitude Media has not previously had. The agency's TV division will be led by a senior team of Nicole Campbell, Sal Porter and Jess Molyneux, who have all been promoted. Campbell becomes Senior PR Lead for Scripted & Ents, Porter Senior PR Lead for Unscripted & Factual, and Molyneux Senior PR Lead for Corporate and Special Projects.

Charlotte Kershaw, who has been with Multitude Media since 2019, will return from maternity leave in January as Strategy & Creative Director across TV, Culture and Live Entertainment. Kershaw will lead the agency's expansion into new areas and identify new business across those three areas. Emily Hargreaves, who has been at Multitude Media for nearly a decade, continues to lead the personal PR business, including Dyer, Adefope and Latif.

Founder and CEO Will Wood said: "I've watched with admiration as Gem has redefined our TV business and helped secure the calibre of work I've always wanted us to work on. We're seeing growth across all of our divisions and now's the time to bolster our senior team to ensure we can capitalise on the opportunities in front of us."

Multitude Media's Divisions and Leadership Bench

Multitude Media operates under CEO Will Wood with three division directors, Emily Hargreaves, Gem Pinkney and Karma Symington, and a layered bench of senior publicists, PR managers and junior publicists across all three divisions, according to akta.pro company records. The same records show the agency runs three divisions: Television, Culture & Live Entertainment, and Personal Publicity. Multitude Media was established in 2012 and has operated for over 10 years in the entertainment publicity industry.

Kershaw's January Return

Kershaw's return from maternity leave is set for January, when she takes up the Strategy & Creative Director role across TV, Culture and Live Entertainment. Multitude Media said hires for its live and entertainment push are incoming over the next few months.